Case study: Cost of acquiring a client

The business was an online jewellery retailer, with a strong business brand and a high margin business but it was struggling to make money. As we pulled through the financial statements, it became clear that the cost of acquisition for a customer (marketing, promotion, referral commissions, brand ambassador and marketing production) was substantially greater than […]

Case Study: Promotions Going Awry

The business was a small mechanics shop  in a major capital city. They decided to join a daily deal promotion which offered a generic service for 50% of the normal service price. What was the objective? The owner believed that the cut price service would attract new customers, the revenue from the deal would just […]

Case Study:Working for the bank

Our client owned a number of accommodation properties in Central and Western Queensland, in the proceeding 4 years the turnover on the properties had fallen by 90%, the properties had fallen into disrepair and the future was clearly non-existent. During this period the loan repayments were being made sporadically and the borrower was finding it […]

Welcome to C&D Restructure

The team at C&D would like to welcome you to our website. Whilst the name is new the business remains the same. Lead by Craig Dangar, we continue to offer comprehensive support for our professional partners.